It’s a glorious Tuesday morning in a breezy poolside villa outside of the city. The Sunnies Studios team has been up all night, working out every little detail — from the clothes to the layouts and social media content — before the official call time. The creative energy is palpable. It’s the first shoot sans creative director Martine Cajucom (she took a personal trip) and they are about to shoot the follow up to last summer’s “The Girl On TV” campaign with Liza Soberano. Did we mention it’s going to feature the newest face of Sunnies Studios as well?
Yes: big deal.
The energy shifts when the clock strikes nine and a phone’s notification goes off. “Someone open the gate,” I overhear. What follows then is an exchange of pop culture banter and a few nervous laughs. It’s the Sunnies team’s version of a pregame huddle, I suppose. James Reid, the MVP for the day, has arrived.