So many international artists coming to the Philippines, but there’s not a lot of money in our pockets. Still: at last. Three months of packed sandwiches and canned tuna later, you finally saved up enough cash to buy tickets to all the music festivals this summer. While the past months were brutal, it helped you get that crop top-friendly bod and also taught you a very important lesson — money doesn’t grow on trees. You’ll obviously want to keep whatever is left of your savings safe and bringing that much cash to a crowded event might not be the wisest thing. But you also wanna grab the limited-edition merchandise from that band you love and not die out of dehydration in the concert grounds. Argh… such a dilemma. Thankfully, the local music festivals are finally catching up with their international counterparts and now offer secure cashless transactions.
Last Feb. 20, music lovers flocked to Aseana City Grounds to see Passion Pit, Chvrches, Oh Wonder, Stars and many more artists at the GoodVybes Music Festival. Much like Coachella in California and Tomorrowland in Belgium, GoodVybes was one of the first music festivals in the Philippines to exclusively offer cashless payment transactions. It was all made possible by PayMaya, the digital finance and payment solutions arm of PLDT and Smart. The attendees simply loaded up the PayMaya prepaid card (which came for free if you purchased an initial value of P300) and conveniently used it to purchase food, beverage and merchandise within the concert grounds. Think having a credit card minus the stress of tracking your expenses and having to pay for it afterwards. Festival goers never had to worry if their loose change was flinging around while dancing to Passion Pit or their bills getting snatched as they squeezed their way to the front to see Oh Wonder up close. Even if you converted all of your cash into PayMaya credit and didn’t spend it all, you can still use it after the festival in all establishments that accept, say, Visa. That, or you can simply withdraw it. The secure cashless experience with PayMaya left less room for worries and more for good music and dancing at GoodVybes.